This book is about how you can build your personal influence in business and make a positive impact on the world. The key? Focus not on what you get, but what you give. In 10 easy-to-follow steps called Success Factors of Highly Influential Leaders, it shows you how to access, utilize, develop, expand, and ultimately constructively use your influence to help make the world a better place.
The other running and complementary theme is related to relationship building for the purpose of developing highly effective and strategic business networks or spheres of influence.
This book taps into the growing awareness among business leaders that while personal influence is necessary for success, once influence is developed, it must be used in a way that’s socially responsible. It is the powerful antidote to the obsolete belief that “greed is good.” Success and power are good–but only if you give back.
As a special bonus, the book includes featured interviews with twelve nationally known CEOs